Championship game ratings up 16 percent from last year

NCAA Basketball Betting Lines

04/03/2007 -

NEW YORK (AP) -Florida's quest to repeat as NCAA champions was a hit with television viewers.

Florida's 84-75 win over Ohio State on Monday night was watched by 13.59 million households, up nine percent from last year, when 12.31 million households tuned in to watch Florida defeat UCLA.

CBS's telecast of the Gators win over the Buckeyes had a 13.2 rating and a 20 share.

The rating still paled in comparison to 2005, when North Carolina beating Illinois in the final drew a 15.

Nielsen Media Research estimated that 132.7 million viewers watched all-or-part of CBS Sports' overall coverage of the 2007 NCAA tournament, a gain of 3 percent compared to last year.

Each rating point represents about 1,114,000 homes. The rating is the percentage watching a program among all homes with TVs, whether or not they are in use. The share is the percentage of those who tune in to a given show among the households with televisions on at the time.

Copyright © 2005 The Associated Press. All rights reserved. The information contained in the AP News report may not be published, broadcast, rewritten or redistributed without the prior written authority of The Associated Press.

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